The resource library
The scripts, note templates, and printable pieces Frameworks asks you to have ready before you walk into a referring provider’s office.
None of this is proprietary. It is the working material of a referral practice written down: what to say at a front desk, what to say to a physician, what to record in your CRM before and after a visit, and what to leave behind. Everything here is free to read, copy, and adapt to your own practice, your own patient profile, and your own state’s rules on what a provider’s office may accept.
The book is the argument for why this works. These pages are the parts you actually carry with you.
Scripts and templates
The elevator pitch, worked through
The greeting, the core, and the close-ended qualifying question — the fifteen seconds you get at a front desk, built one piece at a time.
Stage II, Step 1: Getting Prepared
The physician's pitch, worked through
What you do, why you are different, which patients she should send — plus the close, which is the part that separates a pleasant meeting from a referral.
Stage III, Step 3: Speak To The Doctor
Pre-call and post-call CRM note templates
Copy-paste note bodies in the book's own format: GOALS / PP. / Q's before the visit, summary / goals checklist / plan after it.
Stage II, Step 1: Getting Prepared · Stage II, Step 3: Create a Post-Call · Stage III, Step 2: Make A Follow-up Call
Qualifying question bank
Close-ended and open-ended questions from the text, sorted by the call goal each one serves, with the follow-ups that keep a prospect talking.
Stage II, Step 1: Getting Prepared · Stage III, Step 2: Make A Follow-up Call
Printable pieces
The physical material — the things that end up on a desk or in a rack. Nothing on this site is gated and nothing requires an email address.
The initial flyer
The one-page leave-behind for a first office call: logo type, location, one line on what you do, which insurances you take, and how to refer.
Stage II, Step 1: Getting Prepared
The referral pad
Layout for the 8.5 x 11 pad a prescriber fills out and faxes back — diagnosis line, treatment goals, signature block.
Stage III, Step 1: Prepare Your Activities
The patient rack card
Patient-facing card explaining a massage prescription in terms a referring office will not have to fact-check.
Stage III, Step 1: Prepare Your Activities
Business card specification
What belongs on the card and what does not: name, license number, title, phone, office address, referral fax. Stock, ink, and the case for “Community Liaison.”
Stage II, Step 1: Getting Prepared
Written for licensed practitioners doing clinical work. The material assumes you already know what a contraindication is, what belongs in a SOAP note, and where your scope of practice ends — it is about getting in front of the people who write the referrals, not about the treatment itself.
Updates
Hear when the next piece goes up
The book is being republished a chapter at a time and the companion library is still being filled in. Leave an address and you’ll get a note when a new chapter, script, or printable is posted — which is the only thing it is used for. No newsletter, no schedule, and nothing on this site is behind it: every page here stays free to read without giving an email at all.